October 26th, 2007
Categories: Uncategorized

Bollocks To Google

 

So, Google is going around knocking down people left, right and centre with their page ranks of a few blogs (including, but not limited to: Problogger, John Chow, Copyblogger, Quick Online Tips and Adesblog). A large part of the blogging community is up in arms saying “How can Google do this?!?! It’s evil!”, to me – and this may be a boastful post because I’ve survived it – I’m just going to do what I always do.

Blog.

Am I going to remove Text Link Ads? No (sold another one today, score!), am I going to take the link out of Technorati Tag Generator? No. Am I going to ask all the people who have ever linked to me to take their links and shove them up their jacksy? No. I’m just going to keep on blogging. Why. Because, after 5 years, 2 bloggie nonimations and the fact that I’ve earnt about two grand from it, the drivel I have spurted has worked wonders, so why change the habit of a lifetime?

I will now alleviate all your fears too.

“I Will Not Be Found In Search Engines!”

Just how useful is search engine traffic anyway? I mean, I usually get 500-750 hits per day on this blog, of which, 40 come from Google. They never subscribe, and rarely stay for more than 5 seconds, after they have found that this site doesn’t contain “Rhys having sex with an elephant”. Sorry, but I’d rather lose 40 people from search engines, rather than shag Dumbo, just because it’s “what Google wants”. Christ, who do you think I am, Matt Mullgawegang?

“I Won’t Be Able To Sell Adverts!”

I cope, and I’m not huge. I sell my ads via traffic, not through Page Rank. I have 175 subscribers, and over 500 hits per day, and can still make a pretty penny from it, so why can’t you?

Even if you rely on Page Rank to sell Adverts, then that may change, you may get a new form of advertising nobody has even dreamt up, and you’ll still make your millions yet.

“Nobody Will Read My Stuff!”

Au Contraire, just use the techniques us old bloggers used to do to get readers, write, comment, repeat. But now, you have the added bonus of Social Bookmarking. Get your sites on them, especially Stumbleupon – on an average day it sends me 30 people.

Search engines are good for exactly that – searching for things, things like tables and flights and rare chinese ornaments and the answer to who won the 1924 FA Cup final (before you ask, Newcastle United. Beat Aston Villa 2-0). They are not particularly good for searching for blogs.

Ask yourself this, look at your feed reader, and how many blogs on it have you found by search engines? Mine is quite close to zero, if indeed that. Blogging by it’s nature doesn’t do well in search engines, it needs people, it needs interaction, it needs people to say “You know that Welsh blog, he’s fucking funny, isn’t he?”. It doesn’t need people who are devoid of sunlight in a dark room

So, to bloggers, especially those who took a hit (a partially full list is here), don’t worry, you’ve got your health, you’ve got your regulars, and you probably won’t notice that you are getting 5% less traffic.

And to Google? Well, in the immortal words of Rage Against The Machine – one of the last great philosophers of the modern era:

Fuck you, I won’t do what you tell me.

Comments: 21 Comments

 

Related Posts


    Fatal error: Call to undefined function related_posts() in /home/gospelrh/public_html/wp-content/themes/mergerofjuneandjuly/single.php on line 28