Comments on: Formula 1 is Dead!

By: Bradley

Bradley — Tue, 07 Dec 2010 18:22:36 +0000

SEO will continue to evolve. Google is like a living organism; constantly under attack from “pathogens” (us?) trying to influence it away from its core precepts. Nature found that evolution is the key to survival; search engines find the same strategy works for them too.

By: Riffler

Riffler — Sat, 27 Nov 2010 13:04:47 +0000

You seem to be labouring under the mistaken belief that Formula 1 is intended to be a sport. It’s not. It’s a corporate marketing fuckfest often mistaken (especially, unfortunately, by broadcasters and sports reporters) for a sport.

Once you get that sorted out, Formula 1 makes complete sense, and is no more dead than the average brainless zombie.

By: SEO? is a Zombie! The Ultimate “SEO is Dead” (or Not) Resources List: 1997 till Infinity | SEOptimise

Wed, 24 Nov 2010 16:10:42 +0000

[...] Formula 1 is Dead! | The Gospel According To Rhys [...]

By: Vera

Vera — Wed, 17 Nov 2010 21:55:12 +0000

For a long time, I was a die-hard F1 fan. And one of those who’d get up at 5am just to watch the qualifying round (not to mention the actual race).

But after 5 years of rooting for Raikkonen, and him winning I promptly lost interest. The repetitiveness of it all finally got to me, I guess.

Oh and I hate the rule changes. I’d always had to research these things before a new season, or otherwise I’d get all frustrated with the odd differences compared to the previous year’s races.

Dunno if F1 is dead in general, but for me it died 3 years ago

By: Rhys L

Rhys L — Wed, 17 Nov 2010 03:17:35 +0000

Liked the analogy.

At the end of the day, the stricter Google (and other search engines) is, the more encouragement there is for white-hat SEO, we as the consumers win as we find better quality content.

In terms of our jobs, Google will never completely close it off. Yes, they get smarter and make it more difficult. But it’s just a matter of evolving, forever-pushing the boundaries and finding those loop-holes. That’s what the top F1 teams do every year; think Red Bull’s 2009 double-diffuser, 2010 flexing front wing and 2010 McLaren’s F-duct.

By: Carly

Carly — Tue, 16 Nov 2010 14:57:54 +0000

Enjoyable post Rhys, great analogy!

By: Chappers

Chappers — Tue, 16 Nov 2010 14:47:20 +0000

Google has been getting more and more intelligent for over 10 years and nothing has changed – marketers will carry on adjusting their sails with every significant update as they have had to for the past decade.

By: Max

Max — Tue, 16 Nov 2010 10:44:33 +0000

Good post, Rhys. SEO’s not dying, but it’ll struggle to stay alive as Google gets cleverer. The agencies getting clients to the top of rankings by building link networks of unrelated blogs (e.g. posting links to a Bingo client on the same page as a fashion boutique) aren’t sustainable and will be beaten soon.

One thing that will never change though – Google will always like people who make quality content that people are genuinely deep linking to.

By: Stumblerum

Stumblerum — Tue, 16 Nov 2010 10:21:13 +0000

I don’t think it’s dead per se. I just think it’s easier to get a decent roi from other methods.

By: SERPD

SERPD — Tue, 16 Nov 2010 10:13:46 +0000

Formula 1 is Dead! And so is SEO!…

A great post, mocking the hundreds of idiots who can’t wait to tell us all that SEO is dead despite all the evidence to the contrary….